Mel Foster Co. Receives Website Quality Certification

Mel Foster Earns WQC CertificationMel Foster Co. has been awarded the Website Quality Certification (WQC) from Leading Real Estate Companies of the World®, a global network of 500+ real estate firms which presents the certification to member companies that demonstrate best practices in website design and Internet communications.

Mel Foster Co.’s website, www.melfosterco.com , earned the certification after achieving high marks on a range of criteria, including usability and performance, design and content, interactivity, customer service and Internet lead management, search engine optimization and mobile.

Created by LeadingRE in 2009 to recognize member websites that combine high standards for design, technology and service, the criteria for the WQC are updated annually to reflect the latest in internet marketing strategies. The WQC is an optional program available only to firms affiliated with Leading Real Estate Companies of the World® and requires re-certification every two years.

“We are pleased to present the WQC to 124 members this year and commend these firms for creating websites that effectively engage today’s home buyers and sellers by providing relevant information in a compelling way, with the perspective only a local firm can offer,” said Leading Real Estate Companies of the World® President/CEO Pam O’Connor.

“We have received this certification since its inception and it just confirms that we continue to be a real estate leader in using “best practices” in website design and internet communications.  Our new site was rolled out in the fall.  Our website users are experiencing superior results and an excellent customer service experience on our site,” said Mel Foster Co. Lynsey Engels, President Mel Foster Co. Brokerage.

For more information about Mel Foster Co., please visit www.melfosterco.com.

Mel Foster Co. Launches New & Enhanced Mobile Application

Mel Foster Co. launched a new, enhanced property search app for iPad, iPhone®, and Android smartphones. The app is free and available from the Apple App Store and Google Play Market.

The new app offers a premium user experience with best-in-class mapping and augmented reality. See large photos, detailed property information on the map and search faster with auto refresh when you select a new location. Users can share properties via text message and email.

The Mel Foster Co. app is the first in the area to feature a homespotter function that Mel Foster Co. calls “Foster Finder.” Foster Finder shows results for Mel Foster and all listing companies.

Foster Finder uses a technology called augmented reality that is coupled with a smartphone or tablet’s GPS and compass to overlay property information on a device’s live camera feed. Simply use your smartphone or tablet to find all homes for sale on the street where you are standing. With a quick tap, a view of the entire street and all homes for sale pop up. There is also a radar display that shows the direction and proximity of nearby properties for sale.

The new app is integrated with the recently redesigned www.melfosterco.com. Saved properties from the smartphone app, tablet app and website are automatically synced so users always have access to their most recently saved properties.

Mel Foster Co. partnered with Mobile Realty Apps, a Minneapolis based company that specializes in real estate applications.

About Mel Foster Co.

Founded in 1921, Mel Foster Co. is a Real Estate Leader of Eastern Iowa and Western Illinois serving Davenport, Bettendorf, Moline, Rock Island and the surrounding Quad City area, and it is one of Iowa’s largest independently owned real estate companies. The company specializes in residential and commercial sales and offers services in insurance, farm and land sales, land development, relocation, career development, and new construction. Visit their website at www.melfosterco.com for more information.

About Mobile Realty Apps

Founded in 2009 and based in Minneapolis, Mobile Realty Apps specializes in custom mobile apps for the nation’s top real estate brokers and MLSs, featuring apps for iPhone, iPad, Android, and Blackberry, QR codes, text and voice response solutions. Mobile Realty Apps is perhaps best known for its industry-leading HomeSpotter, an augmented reality technology that is a feature of its white-labeled smartphone and tablet apps.

Find homes with the Foster Finder
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